A discreet Nike logo appeared in Plum’s photo, even though Plum has been an Under Armour ambassador since 2022.
Caitlin Clark, who’s sponsored by Nike, didn’t hesitate to leave a witty, ironic comment: “Thanks for the Nike ad.”
An innocent joke That went viral
The response quickly racked up hundreds of likes and left fans wondering: was it just a light-hearted joke, or a subtle jab in the ongoing rivalry between sportswear giants?
In a league where each player is building her personal brand as powerfully as her athletic career, a tiny logo can say a lot more than it seems.
lmaoooo caitlin on kelsey plum’s instagram (kelsey is an under armour athlete) pic.twitter.com/OjoI17fWL9
— cc akgae (@clrkszn) July 20, 2025
Caitlin Clark and Nike: A growing bond beyond the game
Beyond the viral comment, Caitlin Clark is also making headlines for another reason: her long-anticipated signature sneaker line with Nike.
Since signing a historic $28 million, 8-year deal, the largest in WNBA history, fans have eagerly awaited the release of her sneakers. And finally, there’s progress.
According to Sports Illustrated, Nike will unveil Caitlin Clark official logo in November, marking the first real step toward her very own signature shoe.
Though there’s still no confirmed launch date, the buzz is building. Clark is shaping her identity as an athlete beyond the hardwood, and this partnership with Nike only strengthens her impact both on and off the court.
In the meantime, Clark continues to recover from a groin injury that kept her out of the All-Star Game.
Her absence on the court was noticeable, but fans are patiently awaiting her return. And if this weekend proved anything, it’s that Caitlin Clark doesn’t need to play to make a statement.
