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Dana White challenges Turki Alalshikh $2 billion business demands ahead of the Canelo vs. Crawford showdown

With the countdown to Canelo vs. Crawford underway, an off-ring clash shakes up the sport’s most ambitious negotiations

Dana White
Dana White

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Dana White has once again set his sights beyond the octagon and into the boxing business arena.

While His Excellency Turki Alalshikh prepares a multimillion-dollar spectacle at Allegiant Stadium. Dana White takes a radically different stance, prioritizing continuous action and fight pacing over luxury and spectacle.

The tension between the two promises to redefine how high-profile events are produced.

Dana White challenges Turki Alalshikh vision ahead of Canelo vs. Crawford

Turki Alalshikh is known for combining fights with concerts and extravagant productions, but Dana White has been critical of this approach.

In recent statements, White explained that his main concern isn’t the stadium size, but the constant intermissions that disrupt the flow of the fight.

“One of the things I hate about modern boxing is that they do a fight, then a podcast, then another fight, and so on,” Dana White noted.

For him, the Canelo-Crawford card should move at a relentless pace, similar to UFC events, keeping the audience fully engaged in the action.

Dana White turns 56 and gets knocked out by his daughter’s love
Dana White challenges Turki Alalshikh $2 billion business demands ahead of the Canelo vs. Crawford showdown

Dana White also insisted that massive stadium fights often reduce the intensity of the experience.

“I don’t like the feeling of two ants fighting in a matchbox,” he said. For this reason, his approach to the event is to combine top-tier production with dynamic pacing that keeps the audience engaged from start to finish.

Zuffa Boxing: Dana White strategic plan

Meanwhile, White is simultaneously working on consolidating Zuffa Boxing, his new league that could redefine high-level boxing broadcasts.

Paramount is emerging as the ideal partner to air the events, allowing Dana White to control every detail of the spectacle.

With the promise of two to three super fights per year and a constant action rhythm. White aims to set himself apart from Alalshikh multimillion-dollar ventures.

The clash of styles between Dana White and Turki Alalshikh goes beyond the ring. While one bets on glamour and spectacle, the other bets on control, strategy, and fight flow.

The lingering question is whether boxing fans and the industry will support White approach or if Alalshikh extravagant model will continue to dominate the biggest stages.

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