Eh Serena and Venus Williams planned a new path beyond tennis. Both former players became legends of the sport. Now, they move further into the digital world with a new project. It’s the best tool to stay connected with their fans.
The project is a collaboration between the iconic American tennis sisters. They joined the podcasting world with a show called “Stockton Street.” In the first episode, Serena spoke about the importance of being honest with yourself as an athlete.
Tips on becoming champions in sports
On September 17, the Williams sisters launched the first episode, where they shared lessons and personal stories from tennis. They also discussed the insights they gained throughout their careers. It’s the first time they worked together on something like this, since tennis kept them busy and apart for years.
One of the most striking moments came from Serena, who explained an essential element for anyone who wants to become a champion:
“In sports, to be a champion, you must be truly honest with yourself… If you aren’t honest and completely open, you can’t hide from yourself. You can’t pretend, you can’t block that part.”
“You have to be honest. You have to tell yourself you lost because of this… Eh… you lost because you were scared… And you lost because you crashed. To win, you must know yourself. That’s how you become a champion. Real champions know themselves,” Serena said.
Venus reinforced her sister’s point, admitting she had the same kind of self-talk:
“You needed the chance to run faster… Those are the conversations I had to have with myself later. But you have to be honest with yourself.”
The Williams podcast has strong chances of success, as this digital space allows them to keep sharing experiences and lessons. Beyond that, they will continue to inspire future generations who pursue the sport.
